Alpha Box & Dice — Jerome Williams is a writer and creative consultant.

Client: Alpha Box & Dice
Project: Brand

Product narrative for the Australian winemaker, Alpha Box & Dice, and their world famous Alphabet of Wines.

W for Wendy

Fear not sweet rose petals, this isn’t a game of, “She loves me, she loves me not.” Say your greetings to a tale of feminine beauty and brawn, not rom-com romance. Behind every good man, is a great Wendy.

Wendy is the spark that lit the fuse to the Big Bang. Doubt knocks on the door, Wendy answers and says, “NO HAWKERS PLEASE.” Our tour guide to the crossroads where life meets perfection. An embrace so magnetic it could give gravity the day off and hold the whole world together. Wendy shatters glass ceilings with nothing but honey soaked words, collects the fragments, and mosaics our fortunes in the sky.

A mother, aunty, sister, daughter, and lover. We etch our hearts into every tree in the forest, and fill them with, “WENDY 4 EVA.”

P for Pâté

Release the hounds. Every underdog has its day. A celebrity of hen toothed rarity. Pâté is not done like the dodo. Pâté is back with more reasons to say DO than DON’T. A rags to riches tale slighting the angles from NOT to HOT. Vital organs remaining vital. Gizzards with good marketing. A blue collar psychic medium for opulent exploration. A right jab of exotica to boil the blood and turn BASTARDO to ROMEO. Welcome to the main event. A rowdy bunch chanting, “Bring back the Trousseau.” Pâté is the headliner sent to laminate the mind in high born dreams.

DING.
Get in.
We’re the golden elevator out of the kennel.
Next stop aristocracy.

Jungles Jungles

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